How LeadMerlin compares.

Every tool here is good at something. These pages say where each one fits, where LeadMerlin fits, and link the sources we checked. Pricing checked October 2026.

Outscraper

Pay-as-you-go Google Maps scraper with add-on enrichment

Best for: Teams that want raw Google Maps data at volume and will run their own enrichment steps.

Apify Google Maps Scraper

Scraping marketplace actor, priced per event

Best for: Builders who want the cheapest raw Maps data or need detailed place data like reviews and images.

LeadSwift

Local lead finder with built-in email outreach

Best for: Agencies who want a point-and-click tool that finds and emails local businesses in one place.

D7 Lead Finder

Daily-search local lead finder

Best for: Marketers who want lots of leads per day with ad and pixel signals for agency pitches.

Apollo.io

B2B contact database and sales engagement platform

Best for: Sales teams targeting people at established B2B companies by role and firmographics.

PhantomBuster

Cloud automation platform (“Phantoms”) for scraping and outreach

Best for: Growth teams automating LinkedIn and other social platforms who also want some Maps data.

Clay

Spreadsheet-style data enrichment and orchestration

Best for: GTM teams orchestrating many enrichment providers over lists they already have.

Try LeadMerlin free.

Your first 100 enriched leads are free. No credit card. Run it from the dashboard, the API, or your AI agent.