Chiropractors leads, ready for outreach.
Chiropractic clinics are usually owner-run, marketing-conscious, and rely on new-patient offers and recurring care plans. Owners respond to clear patient-volume math.
Google categories to target
These are real Google Business Profile categories. LeadMerlin's /v2/suggest endpoint returns category and keyword suggestions for any niche, and every finished job reports a count per category.
Who sells to chiropractors
- Healthcare marketing agencies
- Practice management and EHR software
- Patient reactivation and SMS tools
- Business coaching programs for clinic owners
The fields that matter for this niche
owner The chiropractor is almost always the owner and the decision-maker.
services.specialties Sports, prenatal and auto-injury focus each need a different pitch.
web.has_blog Clinics with a stale or missing blog are easy content-marketing prospects.
web.socials Instagram/Facebook presence tells you whether they already do community marketing.
Outreach signals to filter on
Every enriched lead includes its website text and tech fingerprint. Your spreadsheet, script or AI agent can filter on these signals before anyone writes an email.
| Signal | Where it shows up | Outreach angle |
|---|---|---|
| No blog | web.has_blog = false | Local content plan around conditions and treatments. |
| Facebook Pixel installed | advertising includes 'facebook_pixel' | They run or ran Meta ads. Offer new-patient funnel optimisation. |
| Auto-injury mentioned | web.pages[].text contains 'auto accident' | Personal-injury referral partnerships and dedicated landing pages. |
Sample request
Search chiropractors in Austin, TX with strictness: "moderate". Up to five location codes fit in one job. You are charged 1 credit per business that has a website. Listings without a website and off-niche results are free.
curl -X POST https://api.leadmerlin.com/api/v2/searches \
-H "x-api-key: lm_your_key" \
-H "content-type: application/json" \
-d '{"keyword":"chiropractor","location_codes":[1026201],"strictness":"moderate"}'
Then poll GET /v2/jobs/:id and page through /v2/jobs/:id/results. Want to see the response shape first? The demo endpoints need no key.
Honest caveats
- Multi-discipline clinics list several categories; check the primary category before sending a chiro-specific pitch.
- Some "chiropractor" results are franchise wellness chains with central marketing.
- Owner names come from the business's own website text. Fill rates vary by niche and by how much a site says about its people.
Try it on chiropractors in your market.
First 100 leads free. No credit card. Use the dashboard, the API, or paste the agent skill into Claude Code, Cursor or Codex.
Start free